Aussies urged to ‘Look before you cook’ and read safety advice on food labels – Australian Food Safety Week 9 to 16 November 2024

In the lead up to Australian Food Safety Week, 9 to 16 November 2024, the Food Safety Information Council today urged consumers to ‘look before they cook’ and read the safety advice on food labels such as cooking and storage instructions as well as use by and best before dates.

Lydia Buchtmann, the Council’s CEO, said our latest research shows that only 3 in 10 consumers say they always read cooking and storage instructions, with only 6 in 10 always reading use by dates and 5 in 10 always reading best before dates.

‘Food manufacturers are required by law to include this information on labels and following this advice plays an important role in reducing the estimated 4.67 million cases of food poisoning in Australia each year that result in 47,900 hospitalisations, 38 deaths, costing the economy $2.81 billion. Foodborne disease isn’t always a minor illness; it can leave you with long term effects such as organ damage or reactive arthritis,’ Ms Buchtmann said.

‘But there is also some good news in this latest research with a reasonably high rate of compliance with these instructions even if people don’t always read them.  For example with those responding ‘always or most of the time’:

  • 86% read use by dates and 88% comply with them,
  • 83% read best before dates and 83% comply,
  • 66% read storage instructions and 83% comply and
  • 69% read cooking instructions and 74% comply.

‘Also, there has been a considerable improvement since we last asked these questions in 2013 with a 19% increase in reading cooking instructions and a 17% increase in complying with them.

‘We recommend you follow these useful tips to stay food- safe:

Check out the ‘use by date’ on packaged food and use it by that date. To prevent food waste you can remove the food from its packaging and freeze it for later use. You can also cook the food into a meal and freeze in shallow containers.

‘Best before dates’ mean just that: the food will be of best quality before that date but can be eaten after then but it may have lost some nutrition or taste. Some very long-life foods, such as cans, typically do not have an expiry date as they have a shelf-life in excess of two years, and are likely consumed before they undergo any loss in quality..  However, cans with  any swelling, dents,leakage or rusting should be discarded .

Don’t lose food at the back of the cupboard or fridge. Rotate your stock! Put your most recent food purchases at the back of the pantry or fridge so you use the oldest products at the front first. You could even label long shelf life products, like canned foods, with the date of purchase.

Store it properly. The date marking applies only if you follow the storage instructions such as ‘keep refrigerated under 4°C ’, ‘keep frozen under minus 15°C ’ or ‘store in a cool dry place’ such as a pantry. Date markings apply to products in their original, intact packaging; once opened, they are more susceptible to spoilage, or may become more easily contaminated.

Cook it correctly. Follow the manufacturer’s cooking instructions on the packaging as they know exactly how to cook the product safely. Make sure you follow the instructions depending on how you will cook the food, whether on the cooktop, in the oven, in a microwave or, increasingly, in an airfryer.

Use a meat thermometer to check the recommended cooking temperature. The thermometer doesn’t have to be a fancy digital version (although they can be more effective) one with a dial can be just as good. But you must be sure that it measures the temperature at the tip, not a long way up the stem.

‘Learn more about food safety and test your knowledge and take the food safety quiz on the Food Safety Information Council website www.foodsafety.asn.au ’ Ms Buchtmann concluded.

The Food Safety Information Council would like to thank our member Neogen, the Gold Sponsor for Australian Food Safety Week and our Summer campaign. Their sponsorship has enabled us to run this campaign including community service announcements on TV and radio. We also acknowledge members SA Health for supporting our consumer research, and NT Health for funding our indigenous campaign.

Media contact:
Lydia Buchtmann, Food Safety Information Council, 0407 626 688 or info@foodsafety.asn.au

Survey methodology: Conducted nationally online over the period August 22-27, 2024, among a sample of 1229 people aged 18 years and over. To reflect the overall population distribution, results were post-weighted to Australian Bureau of Statistics data (Census 2021) on age, sex, area and highest level of schooling completed.